Tuesday, March 8, 2011

BROADCASTING INTELLIGENCE

In a day where electronics can record and broadcast our "DUH" moves and behaviors, discretion and common sense MUST be used.

Hourly, people are taking pictures and making recordings of life as they see it. Most cell phones are equipped with photographic and video capabilities, as well as immediate internet access. You take a picture of you and your friend at a concert and post it on your Facebook page. You record a fellow worker putting excess salt on a co-worker's lunch and post it on You Tube.

But, before you post that picture or video, or even speak out against your employer, STOP AND THINK. Employers check out their employee's Facebook pages and other social sites.

It is not, I repeat NOT, wise to record you and a co-worker goofing around at work, playing a prank on a fellow employee, or even recording your antics outside of the workplace and then post your pictures or "home made video" on You Tube or some other comparable website.

"Why?" you ask.

At the work place, you are representing the company you are working for. If your friends can find the video, so can your employer, the competitor, and those who are your employer's customers. Think about what your "video" says about your employer and, if applicable, your employer's product. Would you do business with someone whose employees act like your video suggests? Would you buy a product from them?

Your employer has a right to discipline you as an employee for unacceptable behavior. You could be fined, suspended, or worst of all, fired.

In a time when broadcasting can bring instant gratification, it is imperative that you think BEFORE you publish or broadcast. Step into your employer's position. What action would you take against a person who did what you just did?

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